Najeeb Auto in a glimpse
Crafting automotive dreams into reality, one gear at a time.
Welcome to our journey.
Delivering exceptional & beyond
With the launch of Najeeb Auto, our goal is to position ourselves at the forefront throughout the Middle East, setting new standards of excellence and customer satisfaction.
60K+
Cars sold
600+
Employees
5+
Years
“Sincerity and true intentions in dealing with people are the foundations of success.”
Regarded today as one of the most respected names in the market and a true pioneer who set standards and shaped the automotive market. Over 70 years later, the name Alissa is still synonymous with trust, professionalism and customer care.
“Our assets are our customers, our people and our experience.”
Continuing the legacy and in the footsteps of his father, Najeeb Alissa has been the driving force and visionary for the group — developing an automotive ecology that is second to none, providing a total automotive solution catering to all segments.
Our legacy
With a rich legacy spanning 70 years in the automotive industry.
We at Najeeb Auto boast a deep understanding of the sector. Our foundation is rooted in strong Saudi cultural and family values, instilled by our late founder, Abdullatif Alissa, whose vision continues to guide us. Being recognised as the leading Suzuki dealer in the Middle East is a source of immense pride — a reflection of our unwavering commitment to excellence and customer satisfaction.
As we move forward, we remain steadfast in our commitment to building a legacy based on trust, satisfaction and enduring partnerships. These values are the cornerstone of our future success and growth, driving us to continually raise the bar in the automotive industry.
Our values
01
Professionalism
Exemplary automotive industry standards
02
Honesty
Transparent & trustworthy service
03
Reliability
Dependable vehicles & customer care
04
Respect
Valuing every customer's needs
Mission
To deliver top-notch experiences, prioritise excellence, reliability, affordability and ease of maintenance, aiming to establish ourselves as industry leaders.
Vision
To be recognised as the leading Suzuki distributor in the Middle East. We strive to remain synonymous with exceptional care and support in everything we offer.
Step into our Najeeb Auto showroom.
Where you'll find an extensive range of Suzuki vehicles meticulously curated to cater to diverse needs and preferences. Each product and service we offer upholds the highest standards of quality and professionalism, reinforcing our pledge to exceed expectations at every turn.
Find the nearest branch →